Medical Marketing & Media

Click on article title to view & purchase. Articles are sorted by their publication date in reverse chronological order.

Web watch.
November 01, 2007

Groups seek to clarify CME definition.
November 01, 2007

Fighting for FDA funds.
November 01, 2007

AAFP launches new logo, tagline in ads.
November 01, 2007

Imports act to outsource inspections.
November 01, 2007

The 2007 judges.
November 01, 2007

Let the games begin!
November 01, 2007

Best use of direct marketing to consumers.
November 01, 2007

Vantage point.
November 01, 2007

At work with ...
November 01, 2007

As I see it.
November 01, 2007

Woodcock steps in at CDER as Galson departs.
November 01, 2007

Best over-the-counter product advertisement/campaign.
November 01, 2007

Best product launch/campaign in professional press.
November 01, 2007

Best overall advertising campaign in professional press.
November 01, 2007

Best branded TV advertisement/campaign.
November 01, 2007

Best agency self-promotion advertisement/campaign.
November 01, 2007

Best unbranded TV advertisement/campaign.
November 01, 2007

Best total integration program for large companies.
November 01, 2007

Best total integration program for small companies.
November 01, 2007

Best corporate advertisement/campaign.
November 01, 2007

AAF-MED.
November 01, 2007

Best use of direct marketing to healthcare professionals.
November 01, 2007

Best use of PR to consumers.
November 01, 2007

Best use of PR to healthcare professionals.
November 01, 2007

Best promotional Web site.
November 01, 2007

Teaching doctors to fish: Scott A. Kale, Robert L. Barkin and Peggy Mo...
November 01, 2007

Force in the field: less than a year after declaring it would cut one-...
November 01, 2007

Chantix DTC ads star tortoise and hare.
November 01, 2007

PR view.
November 01, 2007

Lilly chief Sidney Taurel told Reuters the company would boost consume...
November 01, 2007

Pharmas dodged a bullet as President George W. Bush signed an FDA Amen...
November 01, 2007

AZ boosts training with simulations.
November 01, 2007

Euro RSCG joins health, consumer PR.
November 01, 2007

Sausage factory passes palatable FDA bill.
November 01, 2007

In an action reminiscent of the 1989 generic drug scandal where federa...
November 01, 2007

Othera Pharmaceuticals, Inc.
November 01, 2007

Mixed fortunes: laboratory journals posted a 7% hike, while five of ei...
November 01, 2007

Lanmark Group.
November 01, 2007

Facing up to pharmas' social anxiety: everybody's talking about social...
November 01, 2007

Two researchers have found it's getting harder to recruit speakers for...
November 01, 2007

CME czar brings considerable skills, reputation to Pfizer.
November 01, 2007

New policy targets them, MECCs charge.
November 01, 2007

Five of the industry's leading women filled out the Fortune Magazine "...
November 01, 2007

Novartis slashes sales force as delays, setbacks sink in.
November 01, 2007

Bogus market share data from IMS prompted Novartis to take back sales ...
November 01, 2007

Best individual product advertisement in consumer press.
November 01, 2007

Best overall advertising campaign in consumer press.
November 01, 2007

Best individual product advertisement in professional press.
November 01, 2007