Medical Marketing & Media

Click on article title to view & purchase. Articles are sorted by their publication date in reverse chronological order.

Researchers view a weaker DDMAC.
October 01, 2007

Prescription Access Litigation project director Alex Sugarman-Brozan t...
October 01, 2007

Private view.
October 01, 2007

Social media presents a morass for drug marketers.
October 01, 2007

Lab dives into DTC with awareness ads.
October 01, 2007

Abigail's plight drives drug nudnick.
October 01, 2007

TNS: 'common currency' can help compare tactics.
October 01, 2007

Governing CME.
October 01, 2007

Bristol-Myers Squibb and Sanofi-Aventis have recruited actress Phylici...
October 01, 2007

GSW New York.
October 01, 2007

Elsevier launches an oncology portal.
October 01, 2007

Explaining the DTC-NME disconnect: with annual approvals for NMEs at t...
October 01, 2007

Private equity firm Alta Communications bought HMP Communications from...
October 01, 2007

The Web site.
October 01, 2007

New CEO: SEC was warm-up for ACCME.
October 01, 2007

Web watch.
October 01, 2007

In a critical Aug. 16 article on the impact of DTC advertising, The Ne...
October 01, 2007

Liberal think tank the Center for American Progress called for the res...
October 01, 2007

FDA studying TV ads for distractions.
October 01, 2007

PR view.
October 01, 2007

Vantage point.
October 01, 2007

Rx data firms sue Maine, Vermont.
October 01, 2007

The chain gang: AstraZeneca's Arimidex Web site features the innovativ...
October 01, 2007

Tough losses: medical/surgical journals ad spend declines by 5% and co...
October 01, 2007

As I see it.
October 01, 2007

DoD sharing its medical safety data with FDA.
October 01, 2007

Advocacy groups set to meet with Senate staff members.
October 01, 2007