Industrial Marketing Management

Click on article title to view & purchase. Articles are sorted by their publication date in reverse chronological order.

Choosing an optimal channel mix in multichannel environments.
January 01, 2007

Internal multi-channel conflict: An exploratory investigation and conc...
January 01, 2007

Will eChannel additions increase the financial performance of the firm...
January 01, 2007

Multi-channel strategy in business-to-business markets: prospects and ...
January 01, 2007

The multi-channel challenge: a dynamic capability approach.
January 01, 2007

The effect of social conflict on relationship loyalty in business mark...
January 01, 2007

Guanxi vs. relationship marketing: Exploring underlying differences.
January 01, 2007

Types and functions of social relationships in the organizing of an in...
January 01, 2007

Understanding small scale industrial user internet purchase and inform...
January 01, 2007

Relational selling strategy and key account managers' relational behav...
January 01, 2007

The impact of organizational learning on relationship orientation, log...
January 01, 2007

Business marketing and the ethics of gift giving.
January 01, 2007

From catalog to Web: b2b multi-channel marketing strategy.
January 01, 2007

Marketing competencies and the sources of customer value in business m...
November 01, 2006

Role of competences in creating customer value: a value-creation logic...
November 01, 2006

How to distinguish innovative suppliers? Identifying innovative suppli...
November 01, 2006

Involving suppliers in product development: insights from R&D director...
November 01, 2006

Supplier competence alignment: cases from the buyer perspective in the...
November 01, 2006

Building competences for new customer value creation: an exploratory s...
November 01, 2006

Interaction capability development of smaller suppliers in relationshi...
November 01, 2006

Changes in sponsorship value: competencies and capabilities of success...
November 01, 2006

Capabilities as marketable assets: a proposal for a functional categor...
November 01, 2006

Dealing with dualities.
October 01, 2006

Services, products, and the institutional structure of production.
October 01, 2006

Developing integrated solutions: the importance of relationships withi...
October 01, 2006

Evolutionary economics and the markets-as-networks approach.
October 01, 2006

Multiple versions of markets: multiplicity and performativity in marke...
October 01, 2006

Networks in a protected business context: licenses as restraints and f...
October 01, 2006

Global purchasing strategy: conceptualization and measurement.
October 01, 2006

Classifying relationships across cultures as successful and problemati...
October 01, 2006

The organizational form of vertical relationships: dimensions of integ...
October 01, 2006

Global marketing of industrial products: contemporary developments and...
July 01, 2006

Global marketing and procurement of industrial products: institutional...
July 01, 2006

Anxiety of dependency in international joint ventures? an empirical st...
July 01, 2006

Supplier and customer exchange in international industrial markets: an...
July 01, 2006

Global alliance networks: a comparison of biotech SMEs in Sweden and A...
July 01, 2006

Global marketing of industrial products: are interpersonal relationshi...
July 01, 2006

Factors facilitating and impeding the development of export market-ori...
July 01, 2006

The effect of supplier's market orientation on manufacturer's trust.
May 01, 2006

Strategic business marketing developments in the New Europe: retrospec...
May 01, 2006

A knowledge-enabled procedure for customer relationship management.
May 01, 2006

Enhancing the business-to-business supply chain: insights from partiti...
May 01, 2006

Information technology as a determinant of organizational learning and...
May 01, 2006

A diagrammatical template for business market demand estimation.
May 01, 2006

The ABC's of ACB: Unveiling a clear and present danger in the sales fo...
May 01, 2006

Removing the fuzziness from the fuzzy front-end of service innovations...
May 01, 2006

The impact of information technology on supply chain capabilities and ...
May 01, 2006

Matter over mind: when specific asset investment affects calculative t...
February 01, 2006

Does adaptation pay off?
February 01, 2006

Learning process in new product development teams and effects on produ...
February 01, 2006

New product announcements as market signals: a content analysis in the...
February 01, 2006

Outdoor advertising for business markets.
February 01, 2006

The impact of cultural differences in U.S. business-to-business export...
February 01, 2006

Market orientation and quasi-integration: adding value through relatio...
February 01, 2006

Relationship learning at trade shows: its antecedents and consequences...
February 01, 2006

Channel coordination and transaction cost: a game-theoretic analysis.
February 01, 2006

Success is not enough: The spectacular rise and fall of a strategic al...
November 01, 2005

Power to all out friends?: Living with imbalance in supplier-retailer ...
November 01, 2005

Self-interest and not benign power-a comment on Hingley's "Power to al...
November 01, 2005

The power of power in supplier-retailer relationships.
November 01, 2005

Response to comments on 'Power to all our Friends? Living with imbalan...
November 01, 2005

Innovativeness among small businesses: Theory and propositions for fut...
November 01, 2005

Supplier involvement in new product development in the food industry.
October 01, 2005

Value in business markets: What do we know? Where are we going?
October 01, 2005

Making sense of network dynamics through network pictures: A longitudi...
October 01, 2005

Formation and evolution of buyer-supplier relationships: Conceiving dy...
October 01, 2005

Flexibility and rigidity in customization and build-to-order productio...
October 01, 2005

Formalization of reverse logistics programs: A strategy for managing l...
October 01, 2005

Dynamics of relationships and networks - creation, maintenance and des...
October 01, 2005

Co-branding on industrial markets.
October 01, 2005

Developing relationships in strategic alliances: Commitment to quality...
October 01, 2005

Business mating: Who chooses and who gets chosen?
October 01, 2005

Business relationships on different ways: Paradigm shift and marketing...
October 01, 2005

Understanding corporate B2B web sites' effectiveness from North Americ...
July 01, 2005

A conceptualization of an organizational learning culture in internati...
July 01, 2005

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