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Chartered Management Institute: Checklists: Marketing Strategy
Click on article title to view & purchase. Articles are sorted by their publication date in reverse chronological order.
Developing a strategy for world class business.(Checklist 009)
June 01, 2006
Mapping an effective change programme.(Checklist 038)
June 01, 2006
Planning a conference.(Checklist 039)
June 01, 2006
Fund raising.(Checklist 045)
June 01, 2006
Strategic planning.(Checklist 064)
June 01, 2006
Producing a corporate mission.(Checklist 067)
June 01, 2006
Successful direct mail.(direct mail advertising)
June 01, 2006
Performing a SWOT analysis.(strengths, weaknesses, opportunities, and ...
March 01, 2006
Preparing a marketing plan.(Checklist 020)
January 01, 2006
Getting close to the customer.(Checklist 156)
December 01, 2005
Exporting.(Checklist 169)
December 01, 2005
Effective communications: preparing presentations.(Checklist 032)
October 01, 2005
Effective communications: delivering presentation.(Checklist 031)
October 01, 2005
Total quality mapping a TQM strategy.(Checklist 029)
October 01, 2005
Not turning a crisis into a disaster.(Checklist 022)
October 01, 2005
Writing a business plan.(Checklist 021)
October 01, 2005
Preparing a marketing plan.(Checklist 020)
October 01, 2005
Developing a strategy for world class business.(Checklist 009)
October 01, 2005
Implementing business process re-engineering.(Checklist 008)
October 01, 2005
Performing a SWOT analysis.(Checklist 005)(strengths weaknesses opport...
October 01, 2005
Successful direct mail.(Checklist 070)
October 01, 2005
Establishing a presence on the World Wide Web.(Checklist 073)
October 01, 2005
Mapping an effective change programme.(Checklist 038)
October 01, 2005
Planning a conference.(Checklist 039)
October 01, 2005
Implementing an effective change programme.(Checklist 040)
October 01, 2005
Fund raising.(Checklist 045)
October 01, 2005
Strategic planning.(Checklist 064)
October 01, 2005
Handling complaints.(Checklist 066)
October 01, 2005
Producing a corporate mission.(Checklist 067)
October 01, 2005
Deciding whether to outsource.(Checklist 079)
October 01, 2005
Setting up a customer care programme.(Benefits of a customer care)
October 01, 2005
Doing business on the Internet.
October 01, 2005
Disaster planning.
October 01, 2005
Effective visual aids.(presentation methods)
October 01, 2005
Moving the virtual organisation forward.(Checklist 077)
October 01, 2005
Websites: measuring success.(Checklist 215)
October 01, 2005
Websites: guidelines for designing usability.(Checklist 211)
October 01, 2005
Carrying out a PEST analysis.(Checklist 196)(political, economical, so...
October 01, 2005
Public/private sector partnerships.(Checklist 179)
October 01, 2005
Managing creativity.(Checklist 177)
October 01, 2005
Developing new products.(Checklist 173)
October 01, 2005
Relationship marketing.(Checklist 171)(suggestions for customer relati...
October 01, 2005
Exporting.(Checklist 169)
October 01, 2005
Getting close to the customer.(Checklist 156)(suggestions for customer...
October 01, 2005
Public relations planning.(Checklist 155)
October 01, 2005
Developing a manufacturing strategy.(Checklist 149)
October 01, 2005
Strategic partnering.(Checklist 148)(suggestions for business alliance...
October 01, 2005
Implementing Kaizen.(Checklist 142)(suggestions for continuous improve...
October 01, 2005
Networking.(Checklist 118)(suggestions for business networking)
October 01, 2005
Handling the media.(Checklist 115)
October 01, 2005
Carrying out marketing research.(Checklist 111)
October 01, 2005
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