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B to B

A biweekly trade magazine for marketing executives on business-to-business marketing.

Problem solved; Search.
February 11, 2008

Agenda.(Brief article)(Calendar)
February 11, 2008

Lawson Products pins hopes on database analytics system.(Tools & Metri...
February 11, 2008

Outsourcing analytics helps provide a high level of expertise; Ask the...
February 11, 2008

Analyze this; Marketing database analytics continues its upward climb....
February 11, 2008

Regional business publications remain upbeat; AABP meeting finds publi...
February 11, 2008

Bnet.com branches out; CNET business information site bulks up its con...
February 11, 2008

Vontoo's blogs naturally enhance search performance.(NetMarketing)
February 11, 2008

B-to-b ads break 'Super' clutter.(Advertising)
February 11, 2008

media notes.(Business Media)(Wall Street Journal to enter into agreeme...
February 11, 2008

CELEBRATING SUCCESS; Photo caption.(News)
February 11, 2008

cut to the chase.(Chasers)(Brocade Communications Systems Inc.)(United...
February 11, 2008

Strike hasn't put end to good copywriting.(Chasers)
February 11, 2008

ROI takes center stage at CMO summit.(News)(Return on Investment)
February 11, 2008

No hunkering down, not just yet.(Opinion)
February 11, 2008

Seven winning tactics during a downturn.(Opinion)(Report)
February 11, 2008

Agencies remain optimistic.(Special Report)
February 11, 2008

new campaigns.(Advertising)
February 11, 2008

Beyond the biz.(American Marketing Association to update its definitio...
February 11, 2008

Understanding electronics industry trends helps marketers connect; ind...
February 11, 2008

Virtual displays help visualization; Event marketers enlist digital te...
February 11, 2008

Big deals highlight list industry consolidation.(News)
February 11, 2008

QuickHits.(Wall Street Journal to shift its headquarters to Manhattan ...
February 11, 2008

Dealing with the downturn; Economic worries prompt some to shift strat...
February 11, 2008

Intel connects with engineers by sharing employees' innovation.(Vertic...
February 11, 2008

Marketers wonder what Microsoft/Yahoo deal means for them.(News)
February 11, 2008

Btobonline.com; poll results.(Opinion)
February 11, 2008

As multichannel marketing grows, so does the cost of lists; List Marke...
February 11, 2008

THE LIST WORLD; List managers unable to adapt and create new products ...
February 11, 2008

THE BLOG BOOST; Marketers are finding optimized blogs provide great pl...
February 11, 2008

Tips on optimizing your blog for search engines; Ask the expert.(NetMa...
February 11, 2008

Sparking interest; Electronics engineers demand facts, not fluff.(Vert...
February 11, 2008

Swelling ranks of 'do not mail' lists prompt DMA response.(Special Rep...
February 11, 2008

Learning to live with a bit of negativity; New Channels.(Opinion)
February 11, 2008

Managing multiple sources for your e-mail file.(Special Report: List M...
February 11, 2008

Growng beyond the description of a 'list company'; Q&A.(Special Report...
February 11, 2008

show notes.(Events)(CMP to acquire Mass Events Labs)(Unicast to introd...
February 11, 2008

Doldrum remedies; Don't let the poor results from marketing metrics ge...
February 11, 2008

ISBM study reveals top b-to-b trends.(business to business)(Institute ...
February 11, 2008

Goat or gloat.(Chasers)(AT&T and Research in Motion Ltd.)(Brief articl...
February 11, 2008

When the going gets rough, branding or lead generation?(Special Report...
February 11, 2008

ISBM study reveals top b-to-b trends.(News)
February 11, 2008