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Advertising Age
A weekly trade newspaper that covers all aspects of the advertising business in the U.S. Provides news and information about the industry and the economy. Produces special annual reports in a number of areas, including salary surveys and financial rankings of agencies..
Total result: 209 articles |
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LETTERS: Self-regulation part of green mix.(Viewpoint)
June 23, 2008
HEY, WHAT ARE WE HAVING FOR LINNER? In effort to goose sales, chains c...
June 23, 2008
Corolla confronts sales slowdown; Rare stumble surprises industry as n...
June 23, 2008
'Butcher' InBev might spare Bud from knife; Stella Artois case study s...
June 23, 2008
THE HEAT INDEX; Weekly rating (0-10) of sizzle and fizzle.(MediaWorks)
June 23, 2008
special report: cannes 2008.(People & Players)(Brief article)
June 23, 2008
U.S. Market-share leaders; Top marketers in categories from automotive...
June 23, 2008
Methodology.(100 Leading National Advertisers 2008)
June 23, 2008
Out of Site at Adage.com.(Columns)
June 23, 2008
HEY, BUDDY, CAN I BUM A SNUS OFF YOU? Philip Morris, RJR test tobacco ...
June 23, 2008
Michelle Obama courts media in race for first lady.(MediaWorks)
June 23, 2008
Despite Google deal, Yahoo remains a powerful player.(Digital)
June 23, 2008
Good work graced Cannes, not that everyone noticed.(Columns)(Column)
June 23, 2008
Media Guy's Pop Pick: David Shrigley Gets Real; Our columnist's curren...
June 23, 2008
Admitting 'we have an issue,' Stern vows to restore trust in NBA; Acts...
June 23, 2008
Coors lights a fire under Miller; Dropping Bud-beating and 'Ultimate' ...
June 23, 2008
America has spoken: In Google we trust.(News)
June 23, 2008
Actor sparks BK-card freakout; Chain gets big-time buzz when 'House' s...
June 23, 2008
Upstart challenges ComScore, Nielsen web-traffic counts; Quantcast loo...
June 23, 2008
Nestle joins gaming world to sell water; 'Active Life'/Aquapod deal fo...
June 23, 2008
Diller fashions IAC ad network; Bands together targeted audience segme...
June 23, 2008
Crossover crisis?(News)(General Motors Corp.)(Brief article)
June 23, 2008
Vive la revolution! Ad lines blur at Cannes.(News)
June 23, 2008
Cable, syndication finishing strong in upfront; Price hikes, not incre...
June 23, 2008
IT'S NOT HER GRANDMOTHER'S POST; Washington paper spawns niche product...
June 23, 2008
News from Adage.com.(briefs)(Brief article)
June 23, 2008
Europe may put green grades on car ads; Proposed rating system would c...
June 23, 2008
NBA's Stern gets it: Brand image is key to game plan.(Viewpoint)(Natio...
June 23, 2008
Giant java spotted hissing and steaming in Times Square.(Adages)
June 23, 2008
Obama camp eyes Olympics ad.(News)(Barack Obama)(National Broadcasting...
June 23, 2008
THE question: Do you care who wins at Cannes? 72% of you said it doesn...
June 23, 2008
Work of the Week.(Work)(briefs)(Brief article)
June 23, 2008
Get great hires to `boomerang' back to you.(TalentWorks)(analysis of e...
June 23, 2008
Th-th-th-that's all, folks! No more talk of media end-times; Yeah, the...
June 23, 2008
Case study: How KSL nabbed $250M in billings in 10 months; Media shop ...
June 23, 2008
Top 100's ad-spend growth grinds to halt; LNA report: Budgets eke out ...
June 23, 2008
Apple's iPhone steals marketing thunder from iPod; Iconic music player...
June 23, 2008
DEFENDING BIG-SCREEN TVS AND A LOCAL FOCUS; DirecTV's Paul Guyardo on ...
June 23, 2008
GAP LACKED MOMENTUM, SO RIGHTLY CUT TV; Why marketers should resist th...
June 23, 2008
Media Morph: PicLens.(Digital)(product information of Cooliris Inc.)(B...
June 23, 2008
Donaton: EW is not a celebrity magazine; New design, features aim to r...
June 23, 2008
Like good advertising, winning design cuts through the clutter.(Coca-C...
June 23, 2008
HOW THIS LOT GOT $155M MITSUBISHI; Unknown, 6-month-old independent wi...
June 16, 2008
Direct marketing is not so recession-proof after all.(News)
June 16, 2008
On the Move ... last week.(News)(Brief article)
June 16, 2008
The question: Should General Motors sell its Hummer brand? 63% of read...
June 16, 2008
Google gains $1B in Yahoo ad pact.(News)
June 16, 2008
JAPAN'S LATEST FADS-MARKETABLE IN U.S.? While some ideas seem pretty o...
June 16, 2008
Budgets flatline in first quarter.(News)
June 16, 2008
Cannes can: No recession on Riviera; Economy be damned, creatives, mar...
June 16, 2008
TRACKING TV'S BIGGEST SPENDERS; How much marketers in major categories...
June 16, 2008
MSOs fight to keep TV on the TV, not the net; Time Warner Cable isn't ...
June 16, 2008
Ladies who lunch could start lunching on dried meat snacks.(Columns)
June 16, 2008
New iPhone also brings new way of mobile marketing; Open platform, acc...
June 16, 2008
IF CREATIVITY WERE THE JURY; Ad Age sibling picks the winners of this ...
June 16, 2008
A proactive Detroit could have owned green market.(Viewpoint)
June 16, 2008
Out of Site at Adage.com.(Columns)(Brief article)
June 16, 2008
LETTERS: U.S. News has not ceded ground.(Viewpoint)
June 16, 2008
Why brands 'can't afford to be silent'; Companies should tout attempts...
June 16, 2008
$1B Lever laundry sale turns the tide for P&G; Business would be CPG p...
June 16, 2008
Why tiny FriendFeed will be as big as Google; on Digital Communication...
June 16, 2008
New sites match agencies with untapped talent.(Talentworks)
June 16, 2008
Lyne fields calls from suitors after leaving profitable MSLO.(MediaWor...
June 16, 2008
THE ULTIMATE SURVIVOR; Potted meat thrives for 71 years-during both bo...
June 16, 2008
BECOME ONE WITH THE GAME; Games offer brands a unique way to be the en...
June 16, 2008
MySpace: next big web portal? Co-creator DeWolfe on how site's redesig...
June 16, 2008
Parade president: Reports of death of papers have been greatly exagger...
June 16, 2008
THE SALES THREATS THAT CAN CRIPPLE MARKETING; You can't control gas pr...
June 16, 2008
When it comes to investments- and Google-it pays to be clear.(Column)
June 16, 2008
There's no good answer for what to call marketers.(CMO Strategy)(Viewp...
June 16, 2008
Garfield's sinners and winners.(Garfield's AdReview)(International Adv...
June 16, 2008
How P&G has changed festival-and vice versa; Giant ups creative cachet...
June 16, 2008
Latest cutting-edge advertising vehicle: a rock star's face? Lessons o...
June 16, 2008
Clorox eco-friendly line finds green foes; Green Works sells well but ...
June 16, 2008
CALIFORNIA COMES OUT WITH A MARKETING NICHE; Study says gay marriage c...
June 16, 2008
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