Advertising Age

A weekly trade newspaper that covers all aspects of the advertising business in the U.S. Provides news and information about the industry and the economy. Produces special annual reports in a number of areas, including salary surveys and financial rankings of agencies..

'MY BLACK IS BEAUTIFUL'; P&G wants to connect with African-American wo...
August 27, 2007

Kraft gives brands a twist so they'll have more appeal in China; Food ...
August 27, 2007

Global Highlight; Australia's Bundy Rum.(The World)(Brief article)
August 27, 2007

'HSM2' has Wal-Mart dancing; Retailer and three other brands score by ...
August 27, 2007

Designation for compliance in search doesn't cover it all; on search m...
August 27, 2007

TENNIS' SERENA WILLIAMS PLAYS INTO HP'S 'HANDS'; Q&A: Campaign's lates...
August 27, 2007

Web film the great equalizer for small brands.(News)
August 27, 2007

Madison Ave. warms to climate change.(News)
August 27, 2007

Kidz Bop sounds good to marketers; Dodge, others see record label aime...
August 27, 2007

YouTube ads bypass user-generated video; Model shows consumer content ...
August 27, 2007

To build buzz for its brands, Beam's all talk; Refocuses $100M budget ...
August 27, 2007

Diversity debate can get rough, but it's necessary.(Viewpoint)
August 27, 2007

The baby boomer is back-just ask Martha; Domestic diva eyes title in s...
August 27, 2007

Chinese consumers know how to avoid tainted goods.(The World)
August 27, 2007

News from AdAge.com.(Briefs)(Brief article)
August 27, 2007

Work of the Week; Creativity Picks.(Work)(briefs)(Choice FM)(Brief art...
August 27, 2007

Ben & Jerry's hitches ride on gas-guzzling vehicle of doom?(Adages)
August 27, 2007

NAUGHTY CAN STILL PAY NICELY; Scandalous celebs get endorsements-overs...
August 27, 2007

The Heat Index; Weekly rating (0-10) of sizzle and fizzle.(MediaWorks)...
August 27, 2007

People & Players.(briefs)(Brief article)
August 27, 2007

How can I kick some serious butt in a phone interview?(TalentWorks)
August 27, 2007

Copycat TV doesn't play in Peoria ... or in the trailer park.(Viewpoin...
August 27, 2007

CHIPS, DIP AND NINTENDO WII; Consumers of all ages are throwing video-...
August 27, 2007

DON'T CONVINCE US YOUR BRAND'S BETTER IF IT ISN'T; BE TRUE: So your pr...
August 27, 2007

Should cost per click be the way to get paid in search marketing? One ...
August 27, 2007

CMOS, WIN BIG BY LETTING EMOTIONS DRIVE ADVERTISING; HIT HOME: Tap int...
August 27, 2007

'Anchorwoman' Lauren Jones looks like just another Paris.(MediaWorks)
August 27, 2007

MyNetwork TV redraws its plan; Net tries new programs and urges market...
August 27, 2007

A BRITISH EMPIRE OF ANIMATION; Production house Aardman has become a f...
August 27, 2007

China will need to make major effort to fix its dented image.(News)(Su...
August 27, 2007

Out of Site at Adage.com.(Viewpoint)(briefs)(Brief article)
August 27, 2007

Coming to this column: Singing, dancing, profits! In an effort to bett...
August 27, 2007

Media Morph: LOL Cats.(Digital)(LolCats.com; MacroCats.com)(Brief arti...
August 27, 2007

The one that got away: How we lost the Big Tuna on Bud Bowl.(Viewpoint...
August 27, 2007

Will GSD&M's big Idea fix the mess in Texas? Agency says new name, str...
August 27, 2007

We're having a party.(News)(DVD game trends)(Brief article)
August 27, 2007

Energy booze ad attack hits marketers in wallet; Move by AGs could for...
August 27, 2007

OUT OF IMPRINT: A BOOK PUBLISHER NIXES NICHES; Thomas Nelson bucks ind...
August 27, 2007

A Heineken spot that's so sexist it left even us feeling infuriated.(G...
August 27, 2007

Facebook vs. Google's AdWords; Social net's automated system appeals t...
August 27, 2007

U.S. weakly: American brands take hits; GfK Roper study shows Coke and...
August 27, 2007

Faulty products could thwart the expansion plans of Chinese brands; Ma...
August 20, 2007

Tips for avoiding Chinese burn.(Great Fall of China)(Brief article)
August 20, 2007

Is China turning into the land of tainted products? Slew of mainland-m...
August 20, 2007

Why Indian creatives bring great ideas to global brands.(The World)
August 20, 2007

Kiddie cablers doing just fine with new diet; Nick, Cartoon Network ha...
August 20, 2007

BP touts greenness, then asks to dump ammonia; Oil giant's image could...
August 20, 2007

WEBKINOMICS:CUTE, CUDDLY AND CREATING A HALO EFFECT; As they did with ...
August 20, 2007

So much for intellectual property.(News)
August 20, 2007

Bienvenido a Cincinnati! P&G shifts Hispanic HQ; Move from Puerto Rico...
August 20, 2007

UFC GRAPPLES FOR RESPECT; Major marketers show interest as league clea...
August 20, 2007

Out of Site at AdAge.com.(Columns)
August 20, 2007

Rush to mobile marketing will lead only to fool's gold.(Viewpoint)
August 20, 2007

A toned-down party for a lad mag on its way out.(MediaWorks)(Stuff mag...
August 20, 2007

A few tips for media types who strive to do wrong better; Don't run ad...
August 20, 2007

Ad industry has another chance to respond to latest financial fraud.(C...
August 20, 2007

Not even Second Life can make a press conference cool.(Adages)
August 20, 2007

Why the coffee kings are losing their power; Maxwell House, Folgers fa...
August 20, 2007

Iowa, N.H., S.C. markets win big in primary race; Upended schedule and...
August 20, 2007

Publishers may give in and guarantee rate base by issue; Some still sa...
August 20, 2007

Dads are the new moms, so it's time to start selling them stuff.(Colum...
August 20, 2007

THE HEAT INDEX; Weekly rating (0-10) of sizzle and fizzle.(MediaWorks)...
August 20, 2007

People & Players.(Brief article)
August 20, 2007

Work of the Week.(Work)(Brief article)
August 20, 2007

Why web video is the new 30-second spot.(News)
August 20, 2007

Global highlight: World's smallest ad campaign.(The World)(Brief artic...
August 20, 2007

Mags write up plans to leverage video; As ad bucks head to web, Essenc...
August 20, 2007

Intense sensory experience? Sorry, Wrigley's 5 is just gum.(Garfield's...
August 20, 2007

Pop Pick: Justice's 'D.A.N.C.E.'.(MediaWorks)(Brief article)
August 20, 2007

The subprime crisis ate my quarter; Wal-Mart, other discount retailers...
August 20, 2007

Will movie turn GI Joe into soldier of fortune?(News)(Paramount Pictur...
August 20, 2007

Three strategies for thriving on the decentralized web; on digital com...
August 20, 2007

Media Morph: Episodic games.(Digital)(Kuma Games)(Brief article)
August 20, 2007

Marketers start to use social networks for CRM instead of ads; Real pr...
August 20, 2007

Retailers cash in on college kids; Back-to-campus sales are soaring th...
August 20, 2007

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